LIMITLESS MONDAY NEGOTIATION may GO SOUR Marketers and sales officials come to the table with the mindset that I must win this argument. The gain must be 90% or none. I must have the upper hand in this negotiation. No win-win episode for me; it's either I win, or I don't. The world is in that race. And the professionals teach that he who gets the upper hand has the swing all to their side. You rule and dominate. The world should be at your feet. Hearts have crossed the line and become callous. cheating, dubious, selfish, and follow criminal patterns of life. Every negotiator has two kinds of interest. —the desire to increase sales and the desire for a good relationship. That is why one negotiates. You must also have relationships with the other sides. A fashion cloth seller wants both to make a profit on the sale and to turn the customer into a regular one. So you must carry on negotiations in a way that will help rather than hinder future relations. and fu...
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