LIMITLESS MONDAY VALUE SUPERSEDED PRICE Coach: What is your profession? Participant: I am a wedding dress maker. Coach: How much per dress? Participant: I charge $2000 and above, depending on styles and each customization Coach: Have you seen customers asking for reductions, claiming that counterprices are outrageous? Participant: Yes, Coach: The coach asked, What was your response?. Participant: I decline Coach: You drive customers away when you decline Your response shifts the negotiation from price to the value of each dress. You are also focusing on the memory of the last event after wearing it. Your immediate response makes your customers feel you are only about the money. Not their feelings. But when you open their eyes to the benefits of the product you are offering. It becomes difficult to reject the price. I supply health drinks to the stores. Sometimes customers meet me and say the price is high. How will our customers be able to buy them? I turned it into something that giv...
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